eMedia Monitor (eMM) has once again positioned itself as an innovation leader in the media monitoring industry. The eMM team has developed an AI-based media content analysis tool that provides the user with a title and summary of the information broadcast as well as the...
Physicist Albert Turpain was in the basement of the Faculty of Science when he managed to send and receive the first Morse code radio transmission in 1894. This very moment was to change the world forever; it was the birth of...
Times are changing worldwide and the entertainment and media (E&M) industry is no stranger to this circumstance. After a strong upswing fuelled by the recovery of global economies following the Covid pandemic, the pace of growth in the E&M sector is expected to slow...
As the leading provider of global media monitoring services, our long experience in the sector has taught us at eMedia Monitor a lot about the needs of communication and PR professionals. One of the most frequent interests of our clients when they seek eMM’s help is to be...
Business Intelligence (BI) tools continue to be a driving force in data analysis, facilitating effective decision-making at a remarkable pace. Recent statistics indicate a robust trajectory for BI software, with global revenue projected to surge from an estimated US$ 22.24...
The media industry is constantly changing and for those who work in the sector or whose business depends on it, staying ahead is not just a strategy but a necessity. With the constant flood of new content, professionals in PR agencies, marketing and communications departments...
The economic and social changes that have occurred in the past few years worldwide - especially due to the outbreak of the corona pandemic - have had a significant impact on countless industries. While for some the effect was a negative one, some sectors were able to profit...
Business relationships and purchasing decisions depend to a large extent on trust in a company and on its values being in line with those of its customers. When trust vanishes, companies are left isolated and customers turn to competitors to fulfill their needs. Consequently,...
