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The Internet is an inexhaustible source of media content and formats. Web TV is a good example of an online entertainment and information source that perfectly fits into the digital age and is therefore becoming increasingly popular.
Web TV allows users to find and consume media content on demand. That means, this source comes with the freedom to choose “what” and “when” according to preferences, needs, or liking. Companies should not underestimate web TV when searching for and disseminating content. Web TV has a broad audience and impact. It unites the comfort of classic TV consumption with the benefits of a huge variety of audiovisual content on the go.
At eMM, we believe that a holistic approach to media monitoring is key. And this means including new sources such as web TV.
Be able to monitor video reportages from online news publishers, TV media outlets’ exclusive video content on their websites – such as special programs – or digital-only TV channels.
In order to create a well-founded communication strategy, companies must be able to understand what is being reported about them - on all platforms. But not only information about the own company is relevant: Mentions about or content from competitors are also important components of a strategy tailored to the market.
Using eMM platform, our customers are able to observe the topics of their choice on web TV and many other media sources.
eMM makes media monitoring easy for any client: Keywords according to their needs are being searched for within the desired channels, in real-time. Notifications can be sent out if desired. All users have to do is select, edit and download the respective clip.
eMM Dart monitors web TV, broadcast radio and TV, podcasts, online news and social media. It makes a tailored-plan for each customer resulting in a complete view onto the media landscape following their needs.
eMM offers 24/7 media monitoring, in real time. Users pick the topics and channels, and eMM delivers the results needed. That is monitoring made easy. Should you have further questions or want to book a free personalized demo, leave us a message. A dedicated eMM expert will contact you as soon as possible.
eMM offers the most flexible solutions industry-wide. Leave us a message and let us know about your specific requirements, one of our media monitoring experts will get back to you promptly. Explore many more monitoring sources like:
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